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The Keep Cup: review

Lifestyle 30 Mar 2014
Overall rating
More Information
  • Sustainability
  • Usability
  • Customer
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The original Keep Cup, that came to save the planet from our nasty coffee habit that was contributing to felling more trees. Non reusable coffee cups used when you order a takeaway coffee are known to be bad for the planet whether they are made from paper or styrofoam. Enter the Keep Cup, stopping takeaway cups from being disposable to reusable and ultimately reducing the load on the number of trees cut down & landfill.

The Keep Cup: side

The Keep Cup: side


When I was in Africa, coffee was not consumed in large quantities and was more of an occasions drink really or an option to tea. Then I came to Australia and witnessed the high consumption of coffee in this fast paced world, it almost seemed like the fashionable thing to do. At that time I didn’t pay attention the volume of coffee consumption that was takeaway at the barristers and using disposable cups. Then the Keep Cup came out, and only then did I realise the problem that had existed in front of me all this time.

“…having 28 cups of coffee means you break even and start to save the planet with every cup you will inevitable take with it thereafter…”

The Keep Cup claims to use as much plastic as it used in 28 disposable plastic cups. That means after purchasing a Keep Cup, having 28 cups of coffee means you break even and start to save the planet with every cup you will inevitable take with it thereafter, right? Well not exactly, some argue that the creation process of the keep cup itself is probably not that much more sustainable in comparison to it’s rivals when you look at factory inputs and outputs e.g. fumes in to the atmosphere. I, on the other hand, applaud the keep cup for taking a step in the right direction, i.e. towards a more sustainable future.

The Keep Cup: in hand

The Keep Cup: in hand

The Keep Cup

There isn’t much to talk about in terms of usability when it comes to the Keep Cup. It has the same pros and cons as it’s disposable counterparts, except that it has a flap to cover the lid preventing spillage. The cup’s sleeve provides extra protection from the heat of the coffee while you hold it. This however is not much of an issue considering that the plastic of the Keep Cup is much thicker that the paper or Styrofoam options.

The Keep Cup: manual

The Keep Cup: manual

Customer Satisfaction

Overall, I like the visual appeal the Keep Cup has and general build quality. The ability to mix and match colours for the different parts that it’s made up of, makes it more personal for an object that is meant to be long term. On the keep cup website, there are option to add custom branding for orders in quantities of 250, minimum. You can also get a limited edition glass Keep Cup with a cork sleeve from the Keep Cup manufacturer’s website called, Keep Cup Brew.

This brings me to my only gripe about the Keep Cup, drinking coffee from a plastic container just doesn’t seem to have the same feeling or taste to it. I kid you not, this isn’t just my personal preference either. I remember one of my ex-colleagues and friend making the same remark. Don’t worry though, if you are disappointed about the taste, just remember the good you are doing the planet and that should put the skip back in your step as you sip your hot beverage. If that doesn’t cut the mustard, get the glass one while you still can.

Update 01 April 2014:
When you hand wash the Keep Cup, make sure to you use cloth that has not been used on other dishes with strong scents. The plastic absorbs scents, which I discovered after a cloth used to clean a bowl that had Kimchi (Korean cabbage with a pungent smell) was used on my cup as well. Although that was last night, this saw me enduring a Kimchi scented cup of coffee today. Not cool.

About the author


A digital enthusiast at heart with a particular vice for the web. Tawanda graduated with an I.T. degree specialising in Multimedia technologies at Deakin University where he rebuilt the foundations of his digital passions. Tawanda has since worked 3 years in the retail industry on different levels of hierarchy in a nationwide, home & hardware organisation, where he picked up the love to explain and promote products. Currently he works full time as a Digital Coordinator in the education sector with more than 3 years experience. Visit Tawanda's website.

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